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The field of communications is ever-changing. We keep you informed by providing the latest communications-related news.

Kevin Popović And Blogger Kristine Meldrum Denholm Discuss 20Years Communications

Filed in News by on July 3, 2013 1 Comment
Kevin Popović And Blogger Kristine Meldrum Denholm Discuss 20Years Communications What do you get when you bring 20 communications professionals with countless years of experience together in one place? Well, if you ask Ideahaus Founder and CEO, Kevin Popović, you get a book. The product of several years

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Is Video The Next Frontier In Email Marketing?

Filed in News by on July 1, 2013 0 Comments
Is Video The Next Frontier In Email Marketing?
Video and Email Marketing

According to a recent survey, video may become the new normal in email marketing campaigns. Image courtesy of Vancouver Film School/Flickr Creative Commons.

Email marketing is one of the most trusted methods of communication for both marketers and customers, but…

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Facebook Ads Disappearing On Controversial Pages And Groups

Filed in News by on June 28, 2013 0 Comments
Facebook Ads Disappearing On Controversial Pages And Groups
Facebook

Facebook is making changes to their advertising policies. WIll it effect you? Image courtesy of West McGowan/Flickr Creative Commons.

Facebook LogoFacebook announced changes today to where ads can and cannot appear on the popular social network. The announcement was made in…

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3 Content Marketing Blogs You Should Be Reading

Filed in News by on June 27, 2013 0 Comments
3 Content Marketing Blogs You Should Be Reading With Google Reader just days away from being shut down forever, what better time to review and update your RSS feed? After all, it never hurts to hear new some new ideas and voices. Here are our three favorite content…

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Research: What Motivates Facebook Fans? What Are They Worth?

Filed in News by on June 26, 2013 0 Comments
Research: What Motivates Facebook Fans? What Are They Worth?
Facebook Fans

What makes your Facebook Fans tick? Image courtesy of Adam Fagen/Flickr Creative Commons

Social media marketers know there is value to every Facebook Fan, but they may not know that, according to social intelligence marketing firm Syncapse, they are…

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Instagram Video: What You Need To Know

Filed in News, Social Media by on June 25, 2013 0 Comments
Instagram Video: What You Need To Know Facebook-owned Instagram revealed its newest feature last week to mixed reactions. While some believed the addition of video to the popular photo sharing service was the next logical step for the company, others saw the announcement as just an imitation

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SEO Still Vital, Users Rarely Look Beyond First Page Of Results

Filed in News by on June 24, 2013 0 Comments
SEO Still Vital, Users Rarely Look Beyond First Page Of Results How do you prioritize search engine optimization for your brand? Well, according to new research by Chitika, if your website doesn't rank highly, you will pay for it. Chitika reviewed the "tens of millions" of actions of Google search…

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The 4 Most Effective Calls-To-Action On Twitter

Filed in News by on June 21, 2013 0 Comments
The 4 Most Effective Calls-To-Action On Twitter Twitter LogoWhat makes social media so "social?" Well, to start, it's the two-way interaction we all, as professional communicators, strive for. But, that's not to say it's easy. That's why Twitter compiled over 20,000 random Promoted Tweets over a three-month time…

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Facebook To Update Page Insights, Again

Filed in News by on June 20, 2013 0 Comments
Facebook To Update Page Insights, Again Facebook LogoIt's the nature of the profession — marketers always want more. And, according to Adweek, Facebook was listening as brands and marketers specifically grumbled about their "People Talking About This" metric. The metric, a product of Facebook's 3-year old…

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Survey: How Has Running A Small Business Changed In 5 Years?

Filed in News by on June 19, 2013 0 Comments
Survey: How Has Running A Small Business Changed In 5 Years? Constant ContactMany things have changed in the last five years, but one thing will always stay the same — running a small business is a challenge. However, according to new research by Constant Contact, 59 percent of small business owners…

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