Social Media

Social media is a set of virtual communities and networks that provides the means of instantaneous interaction and exchange among users.

Popovic & Smith Prescribe Social Media Treatment for Healthcare Communication

Filed in News, Social Media by on September 28, 2010 0 Comments
Popovic & Smith Prescribe Social Media Treatment for Healthcare Communication As much as social media has been readily adopted by business, healthcare has been reluctant to follow in light of regulatory concerns and lack of formal guidelines. A recent article by Kevin Popovic & Chauncey Smith appears in Volume 3,…

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Popovič presents “Social Media for Sales” at Social Media Plus Conference

Popovič presents “Social Media for Sales” at Social Media Plus Conference SocialMediaPlus has invited Ideahaus® Founder Kevin Popovič to present "Social Media for Sales: The Return of the Customer Relationship" during their conference Tuesday, May 25, 2010 in Philadelphia, PA. Popovič is largely known for authoring "Satellite Marketing" and is considered…

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The biggest challenge in Social Media?

Filed in Research, Social Media by on May 2, 2010 3 Comments
The biggest challenge in Social Media? The marketing flavor of the day is so misunderstood.  It’s not an end in and of itself, but a means to a larger integrated world.  Everyone has to be there, even if they don’t know where “there” is – or…

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Popovič lectures IMC students @ San Diego State University

Filed in News, Social Media by on April 10, 2010 2 Comments
Popovič lectures IMC students @ San Diego State University Kevin Popovic will lecture on the use of social media for business at San Diego State University Monday, April 12, 2010 from 10:00am - 12:00pm PDT. Students in Dr. George Belch's Integrated Marketing Communications class will have the option to…

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Hoovers selects Popovič to present “Using Social for Sales”

Filed in News, Sales, Social Media by on March 10, 2010 0 Comments
Hoovers selects Popovič to present “Using Social for Sales” Hoover's, a D&B Company, has selected Kevin Popović to present a how-to webinar on "Using Social for Sales". Social media is providing the ability to create a new type of customer relationship. One that can, if managed correctly, can turn…

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Ideahaus® Social Media Policy

Filed in Misc., Social Media by on January 21, 2010 0 Comments
Ideahaus® Social Media Policy

This policy governs the publication of and commentary on social media by staffers, associates and interns of Ideahaus, LLC and its related companies ("Ideahaus®").

For the purposes of this policy, social media means any facility for online publication and commentary,…

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Social Media for Business "Town Meeting" at SDSU

Filed in Marketing, News, Social Media by on January 13, 2010 2 Comments
Social Media for Business "Town Meeting" at SDSU [ismember]

Questions from the audience, insights from the Panel.

socialmedia_LOGOSan Diego State University Entrepreneurial Management Cenmter is presenting "Social Media for Business", a business community "town meeting" to discuss the opportunities for all businesses in social media with…

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Popovič to present at Gravity Summit UCLA

Filed in News, Social Media by on December 9, 2009 0 Comments
Popovič to present at Gravity Summit UCLA Gravity Summit Founder Rodney Rumford has invited Ideahaus® Founder Kevin Popović to present during the Gravity Summit at UCLA February 22, 2010. Gravity Summit events help bridge the gap between the new Social Media Marketing tools and the business community.…

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Popovič introduces Satellite Marketing to San Diego State University

Filed in Marketing, Research, Social Media by on November 2, 2009 1 Comment
Popovič introduces Satellite Marketing to San Diego State University sdsu-campusSan Diego State University has invited Ideahaus® Founder and Satellite Marketing Author Kevin Popović to present to students on his marketing strategy which helps businesses in using social media for sales, marketing and branding. "I think this is a great…

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Selling Power Workshop: How To Use Social Media for Selling

Filed in News, Sales, Social Media by on October 6, 2009 1 Comment
Selling Power Workshop: How To Use Social Media for Selling

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This highly interactive 4- hour workshop has been developed as a primer for CEO’s, and for Sales & Marketing Management to learn how to utilize social media sites and services for business applications, including Business-to-Business, Business-to-Consumers and Non-Profit. In …

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