Social Media

Social media is a set of virtual communities and networks that provides the means of instantaneous interaction and exchange among users.

Social Networking in a Sales 2.0 World

Filed in News, Sales, Social Media by on September 9, 2009 5 Comments
Social Networking in a Sales 2.0 World [ismember]

How to leverage the power of social networking to increase your sales volume and velocity.

sales-2-0aKevin Popović presented to the Sales 2.0 Conference in Chicago, IL Thursday, September 10, 2009. "When I reviewed Kevin’s presentation slides, I…

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Humor Pro's Interview Kevin Popovic on Using Social Media for Business

Filed in News, Social Media by on September 8, 2009 2 Comments
Humor Pro's Interview Kevin Popovic on Using Social Media for Business [ismember]

"Remember when you had a business card without a fax number, and people would ask, 'hey, where's your fax number?' Social media is kinda like that now."

AATH-LogoIdeahaus Founder and Author of Satellite Marketing, Kevin Popovic is interviewed…

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The Use of Social Media to Increase Social Capital

Filed in News, Public Relations, Social Media by on June 23, 2009 2 Comments
The Use of Social Media to Increase Social Capital [ismember]

Today, we have embraced – as a mission – the concepts of “Empowering People” and “Creating Communities.”

kp-ucp-class-keynoteIn preparing for this evening, I’ve read quite a bit about both, especially about how we thought we were going to accomplish…

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Executives Workshop: Creating Social Media Profiles that Get Results

Executives Workshop: Creating Social Media Profiles that Get Results

Satellite Marketing Applied: Developing Social Media Strategy and Profiles for Sales and Marketing.

Using social media sites and services to promote your products and services involves much more than filling out profiles and making friends. We know - we wrote

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Leveraging Patient Behavior and Consumer Insights to Develop Personalized Media Messaging

Filed in Marketing, News, Research, Social Media by on May 20, 2009 1 Comment
Leveraging Patient Behavior and Consumer Insights to Develop Personalized Media Messaging CBI’s 2nd Annual Bio/Pharmaceutical Forum on Emerging Media Optimization for Consumer-Focused Marketing scheduled for June 25-26, 2009 in Philadelphia, PA.  Kevin Popovic (kp) will be presenting two days at the conference, including, “Staying Relevant: Using Social Media in the

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Popović @ CBI: Understanding What’s Next in Consumer Focused Marketing

Popović @ CBI: Understanding What’s Next in Consumer Focused Marketing kevin-popovic-satellite-marketing-cbiCBI’s 2nd Annual Bio/Pharmaceutical Forum on Emerging Media Optimization for Consumer-Focused Marketing scheduled for June 25-26, 2009 in Philadelphia, PA.  Kevin Popovic (kp) will be presenting two days at the conference, including; Panelist on the session tentatively titled, “Understanding

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Popović on WNBW Radio: Integrating LinkedIn, Facebook, and Twitter for Satellite Marketing

Filed in News, Social Media by on April 18, 2009 0 Comments
Popović on WNBW Radio: Integrating LinkedIn, Facebook, and Twitter for Satellite Marketing WBNW-AM Radio - BostonChuck Morse, host of the WBNW Business radio show "Money Matters" has asked Ideahaus Communications Director  Kevin Popović back to his show to discuss "Integrating LinkedIn, Facebook, and Twitter for basic Satellite Marketing™". "Kevin has a better…

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Money Matters Interviews Popović on Using Social Media for Satellite Marketing

Money Matters Interviews Popović on Using Social Media for Satellite Marketing

[ismember]"Social media is the next generation of communications." - kp

2008radiobanner_genericChuck Morse, host of the WBNW Business radio show "Money Matters" interviews Kevin Popović, President of Ideahaus and author of "Using Social Media for Satellite…

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Educators Conference: The Use of Social Media for Satellite Marketing

Filed in Marketing, Social Media by on March 1, 2009 0 Comments
Educators Conference: The Use of Social Media for Satellite Marketing I recently presented to senior management of an educational conference of colleges on using social media as Satellite Marketing™. I also shared the strategic thinking behind the approach. If you’re not familiar with the term its one that I use…

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